Ad sense Account
The hardest part of getting started with AdSense is getting Google to approve
your website. In fact, for many, it is easier to get a $100,000 bank loan than it is
to get a free Google AdSense account. The key is to be prepared before you apply.
You can’t start using Google AdSense on your pages until you are approved. This
means that you must prepare to open an account, before you apply for an
account.
The very first thing you must do is read Google’s Terms of Service (TOS). If your
site doesn’t fall within the guidelines that Google sets out, it will be denied.
Furthermore, even after you are approved and you start running Google ads on
your site, if you break the TOS, you will be removed, and possibly banned, from
the program.
Specifically, what you are looking for is the Program policies, which can be found
at http://www.google.com/adsense . Scroll to the bottom of the page, and
click on then Program Policies link. The first thing to note is that Google will
not accept any site that is not complete.
This means that you can’t have any pages that are ‘under construction.’ All of the
pages must be complete, and all of the links must be working. Make sure that all
of your graphics are also appearing correctly, because even a broken graphic can
prevent you from getting approved.
Google also has a set of Quality Guidelines that must be adhered to before you
can be approved. These guidelines, along with the program policies, will tell you
exactly what you can and can’t have on your site, and what is expected of you and
your site in terms of meeting the qualifications for a Google AdSense account.
You can find these guidelines at
http://www.google.com/webmasters/guidelines.html.
One mistake that so many would-be AdSense publishers make is not reading the
TOS, the Program Policies, and the Webmaster Guidelines. Google lays these out
in very specific terms, so there is no doubt as to the rules. They are also very
serious about these rules.
Often, people skip this step in the preparation – reading the rules – work hard to
build a site, only to be disapproved by Google, or to be approved, but then
banned from the program later.
Don’t let this happen to you. These are rules that you must not only follow in
order to get approved, but must continue to follow in order to stay in the
